web3 digital marketing

AI Growth & Revenue Architecture for B2B SaaS, FinTech & VC Portfolios

AARRR 2.0

Find revenue leaks. Fix the architecture. Scale what works.

ABOUT US

Irina Dubovik — AI, Growth & Revenue Architect with 20+ years across FinTech and B2B SaaS. Creator of AARRR 2.0, an AI-ready expansion of the original AARRR framework created by Dave McClure, founder of 500 Startups.

SERVICES

Go-to-Market & Growth Strategy Blueprint

ICP, JTBD, AARRR 2.0 mapping, and a 30–90-day execution architecture that aligns Product, Marketing, Sales, and AI.

Fractional CMO

Growth leadership and team alignment. Product, Marketing, Sales, and AI connected into one measurable revenue system — eliminating leaks, misalignment, and wasted spend.

48-Hour Revenue Leak Review

Deep diagnostic across all 5 AARRR 2.0 stages. Named revenue leaks, broken handoffs, AI gaps, and a priority fix sequence — delivered in 48 hours.

BOOK A 48-HOUR REVENUE LEAK REVIEW

1. Uncover exactly where your business is losing money
2. Identify weak stages across all 5 AARRR 2.0 stages
3. Get a clear Action Plan — tailored fixes with minimal budget

Book a 48-Hour Revenue Leak Review

WHERE REVENUE LEAKS — AND WHY MOST TEAMS CAN'T SEE IT

No Unified System
No AARRR 2.0 Growth & Revenue Architecture: Product, Marketing, Sales, Tech + AI disconnected.

Money Leaks
Product, Marketing, and Sales operate in silos — duplicating work and burning budget instead of driving revenue.

Code without Market Fit
Development runs with no validated ICP, business logic, or Revenue Architecture behind it.

ROI & AI Fail
AI tools fail to deliver ROI when Revenue Architecture is missing and AI is not an embedded layer.

WHAT FOUNDERS & TECH LEADERS SAY

→ See All Reviews & Case Studies

During our time working together, we have successfully launched various innovation projects. Collaborating with our clients, we are making more than just software development we make an impact in different domains. Unleashing the power of technology, we are transforming businesses for the future. That requires a high level of creativity to deploy innovative solutions.

Boris Kontsevoi, CEO and President
Intetics Inc.

Partnering with this marketing agency has revolutionized our approach to client acquisition. Their creative and thoughtfully crafted marketing strategies have allowed us to stand out in a competitive market.

Sergey Kholodkov, BDO
Alcosi Group