Archive for the
‘AI/GTM’ Category

AI can scale chaos and fail your business faster than you think.Save this checklist before your system burns 🔥 Before you integrate another AI tool → check your system.AI doesn’t fix weak processes — it amplifies them. ⚙️ 3 Phases of AI Adoption → Phase 1: Human + Assistant → each employee works faster→ Phase […]

October 23, 2025

Irina

AI/GTM

By Irina Dubovik, B2B & Startups Growth Strategist and GTM Architect. My AI Prediction for 2026 In 2026, AI will increasingly become a core professional skill and qualification requirement. Marketing professionals and business leaders will need to combine deep domain expertise with AI literacy. While hype around automation, infobiz experts, AI-generated content, and new tools […]

October 14, 2025

Irina

AI/GTM

A Growth & GTM Funnel Roadmap for B2B SaaS, AI Startups, and Venture-Backed Teams AARRR 2.0 is a Revenue Architecture Framework for validating how a digital product becomes a scalable business. When building digital products, there are 3 strategic goals: Build a product with your team that solves a real user problem and validates the […]

July 18, 2025

Irina

AI/GTM